BRAND STORY
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loqi
THE CHALLENGE
LOQI is a Berlin based brand that trusts in the value of art and culture. From the Louvre to the TATE, the Guggenheim to the Getty. From Murakami to Malevich. LOQI produces sustainable bags for everyone. The brand was struggling to keep a consistent social media presence and grow the channels to reach a larger audience.
THE ACTIVITIES
Through active social media management the overall look and feel of the channels was made more consistent. To reach a wider audience and create more brand awareness in the US market - a market that LOQI is new to - influencer marketing was implemented.
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